Dubai, UAE – Emaar Properties is preparing to unveil an exceptional destination in the heart of Dubai, redefining the concept of integrated urban living. It marks a new chapter in Dubai’s unprecedented transformation journey.
This anticipated master plan offers a total development value of AED 200 billion, with a total built-up area exceeding 4.5 million square metres. It embraces a complete and harmonious mix of luxury residential towers with exceptional architectural designs, and luxurious villas and palaces. First-class commercial offices, global retail destinations, upscale hotels, as well as civic and cultural facilities that nourish the soul and enrich the human experience. With a capacity of approximately 150,000 people, this project transcends the boundaries of traditional real estate development, embodying itself as an integrated city within a city.
Exclusive villa area
The project’s high-rise residential towers will constitute one of the most impressive urban scenes in the world. With carefully designed and architecturally harmonious views of Burj Khalifa, Burj Al Arab and Palm Jumeirah. The project’s jewel is an exclusive walled villa area that includes a group of luxury villas consisting of five and six bedrooms. In addition to palaces, there are spacious private gardens.
The project is based on the concept of a “twenty-minute city,” where residents find everything they need on foot. This concept promotes a direct connection to the Dubai Metro network, ensuring smooth transportation and openness to the city. In addition to smart building systems, integrated digital communication, and advanced infrastructure for electric vehicles.
A vital social center
The project is based on the firm conviction that nature is not an additional luxury, but rather a fundamental pillar in building quality of life. At the heart of the project is a large central park that combines being a vital social center with a spacious natural outlet. It includes sports fields, event arenas, recreational water areas, beaches, and outdoor recreation facilities.
The master plan is distributed over five integrated areas, each of which is unique in its own urban character and identity. These areas include a business center that provides a world-class professional environment, and an urban area brimming with vitality, diversity, and openness to life. An area designed for young families that combines activity, creativity and a modern spirit, and a family area filled with an atmosphere of warmth, belonging and stability. The project culminates in an exclusive villa area that represents luxury in its highest and finest manifestations.
