Dubai, UAE – 5 Emirati brands were included in the Global 500 «list of the strongest and most expensive brands in the world for the year 2026.
The total value of the five brands amounted to $59.66 billion (218 billion dirhams).
With a growth of 15.2% over the value recorded for the year 2025, which amounted to $51.70 billion (189.7 billion dirhams).
The list of Emirati brands in the Global 500 edition for the year 2026 included «ADNOC», which jumped 5 places this year to become the first Emirati brand to join the 100 most powerful brands in terms of value in the world, with a value of $21.1 billion.
It was followed by the «E&-&e» brand, ranked 152nd globally.
And «Emirates Airlines», which rose from 280th to 238th place globally and first in the Middle East, with a value of $10.6 billion.
Then «Emirates NBD» rose from 551st place globally to 417th place. And «First Abu Dhabi Bank», which joined the list for the first time ranked 473rd globally, with a brand value of $5.5 billion.
According to «Brand Finance», the five Emirati brands received strong ratings.
Both «ADNOC» and «Emirates National Bank of Dubai» received a AAA- rating.
«E&» and «Emirates Airlines» received a AAA rating, while «First Abu Dhabi Bank» received an AA- rating.
Emirati brands accounted for more than 41% of all brands from the Middle East region.
This year, there are 12 brands on the list.
A third of which recorded double-digit growth this year, most notably «ADNOC» and «Emirates Airlines».



