Abu Dhabi, UAE – The Ministry of Culture announced the launch of the “Emirati Crafts Award – Make in the Emirates” in cooperation with the Ministry of Industry and Advanced Technology.
In a qualitative step aimed at supporting Emirati crafts and enhancing their presence as one of the most prominent components of national identity, and an essential tributary within the system of cultural and creative industries in the country.
safeguarding of intangible heritage
This award comes within the framework of the Ministry’s efforts to preserve intangible heritage and repurpose it in contemporary contexts that contribute to achieving sustainable economic value.
The award also reflects an integrated vision that seeks to transform traditional crafts from heritage practices into a vibrant production sector capable of competing locally and globally.
Consolidating the status of Emirati crafts
The award aims to consolidate the position of Emirati crafts as a sustainable production sector, and to support Emirati craftsmen economically and professionally by providing development and expansion opportunities.
In addition to encouraging the private sector to invest in this field and adopt innovative business models based on employing crafts within products of high quality and added cultural value.
The award also seeks to enhance the transfer of craft knowledge to new generations.
To ensure the continuity of this cultural heritage and its development in line with the requirements of the times.
Two award paths
The award is divided into two main tracks, the first of which includes individuals (craftsmen), and honors creative individuals who have demonstrated excellence in the practice of Emirati crafts and contributed to their preservation, development, and transmission to future generations.
This is done through training initiatives or active participation in events and exhibitions.
The second track focuses on the private sector, targeting companies, factories, and studios that have successfully integrated Emirati crafts into their products.
In addition to providing innovative models that reflect national identity and contribute to achieving a tangible economic impact.
Standards of authenticity and innovation
The award is based on a set of criteria that balance originality and innovation.
It includes the quality and mastery of the product, and the extent of commitment to Emirati heritage elements.
In addition to sustainability, productivity, and the ability to develop and expand.
In addition to the economic impact and the role of participation in enhancing the presence of crafts and transferring knowledge related to them.
Entries are also evaluated by a specialized committee that includes an elite group of experts in the fields of heritage and creative industries.
To ensure the highest levels of transparency and impartiality in selecting winners.
Heritage Pavilion for Emirati Craftsmen
It is noteworthy that the fourth edition of the “Make in the Emirates” initiative, which was held last year, witnessed the launch of the first heritage pavilion dedicated to Emirati craftsmen, organized by the Ministry of Culture.
To constitute a leading platform that celebrates the authentic craft heritage and highlights its economic potential.
The pavilion included more than 200 craftsmen from various emirates of the country.
Along with entrepreneurs, industrial experts and technology innovators.
The pavilion also featured live performances of more than 40 traditional crafts, distributed across 10 main areas.
In addition to an integrated program that included artistic performances and enabling workshops implemented in cooperation with local partners.
