Dubai, UAE – A philanthropist provided 35 million dirhams in support of the “Lifetime Limit” campaign to save 5 million children from starvation.
Which was launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, coinciding with the holy month of Ramadan.
This is to raise at least one billion dirhams to be invested in implementing sustainable programs and projects that contribute to combating child hunger worldwide.
The “Limit Life” campaign to save 5 million children from starvation is an extension of a solid humanitarian vision led by His Highness Sheikh Mohammed bin Rashid Al Maktoum.
Which made combating hunger a consistent moral and humanitarian priority, not linked to an emergency or passing crisis, but rather stems from a deep conviction that protecting people, especially children, is the essence of development and civilizational work.
This comprehensive interaction of individuals, institutions and companies with the new Ramadan campaign, which falls under the umbrella of the Mohammed bin Rashid Al Maktoum Global Initiatives Foundation, translates into the consolidation of the culture of giving and generosity in the UAE society.
In addition to his children racing to do good, and supporting the qualitative humanitarian initiatives launched by the UAE to help the most needy communities around the world.
The “Lifeline” campaign, which aims to save 5 million children from starvation, aims to find sustainable solutions to provide food and protect children from hunger according to a clear methodology.
It comes in partnership with the United Nations Children’s Fund “UNICEF”, Save the Children, the Children’s Investment Fund Foundation, and Action Against Hunger.
The number 11.5, which is linked to the “Life Limit” campaign to save 5 million children from starvation, refers to the circumference of the middle of the upper arm in children between the ages of 6 months and 5 years.
It is an approved medical measurement widely used for early detection of severe acute malnutrition in children.
According to WHO guidelines, an arm circumference less than 11.5 cm is one of the medical criteria for diagnosing acute malnutrition.



